-
ROSSLARE EUROPORT TARGETS HEALTH & SAFETY WITH CAMERA TELEMATICS PARTNERSHIP - 2 days ago
-
Landmark Study Reveals Wearable Robotics Significantly Boost Safety and Efficiency in Industrial Environments - July 24, 2024
-
Visku Tackle The Retail Seasonality Challenge One Pallet At A Time - July 22, 2024
-
KAMMAC AND BERGEN LOGISTICS STRENGTHEN FASHION & LIFESTYLE SERVICES IN THE UK - July 19, 2024
-
TENTBOX EXTENDS PARTNERSHIP WITH ARROWXL TO SUPPORT INCREASING DEMAND - July 17, 2024
-
The Perfume Shop improves customer journeys while driving profitability in partnership with Scurri - July 17, 2024
-
ZEROMISSION SECURES £2.3M ($3M) INVESTMENT TO ACCELERATE ELECTRIC FLEETS - July 16, 2024
-
BCMPA CELEBRATES SUCCESS OF 2024 CONFERENCE - July 15, 2024
-
Best of the Best: Jungheinrich Celebrates Triple International Award Win - July 12, 2024
-
GOPLASTICPALLETS.COM CALLS ON NEW CHANCELLOR RACHEL REEVES TO CONSIDER PLASTIC PACKAGING TAX REFORM - July 10, 2024
APPLIED DRIVING LAUNCHES GLOBAL DRIVER CHALLENGE TO INCENTIVISE SAFER DRIVING HABITS AND REDUCE FLEET RISK
Applied Driving has launched a global competition to encourage and reward safe driving behaviour in support of Brake’s annual Road Safety Week campaign. The Driver Safety Challenge is open to all fleet drivers and motorists, with cash and other great prizes available for the top driving performances during the month of November.
“Our aim is to encourage, educate and incentivise drivers to improve their safe driving behaviour by getting them to take-part in our month-long challenge,” explains Andy Phillips, Global Managing Partner at Applied Driving. “To take part, all they need to do is sign-up through our website and download our Companion+ Mobile Safety app, which will be free of charge for the duration of the event. This will allow us to monitor their driving performance, so we can identify and crown our winners.”
Any driver in the UK or internationally can take part and go head-to-head against other participants, including Applied Driving’s Head of Training & Education, Orlando Collesso. The Companion+ Mobile Safety app will assess at-risk driving events and send Triggered TrainingTM in the form of a safety message, videos or e-learning modules tailored specifically to drivers’ needs. Drivers will also receive weekly updates via email about their performance and current ranking position in a global driver league table, with further updates via social media channels.
“We wanted to create a competition that would show how effective driver engagement can encourage safer driving behaviours. This is a great opportunity for fleets to try out our solution at no cost, which has been shown to reduce at-risk driving events by as much as 96%. Those organisations who choose to continue with Companion+ after the campaign can benefit from a promotional discount as part of their participation. We believe that together we can achieve more, so we are also inviting our partners to get involved with our Road Safety Month Campaign and to take advantage of all the initiatives we are running and the complimentary resources,” adds Phillips.
The Driver Safety Challenge is part of Applied Driving’s annual Road Safety Month, which has been launched this year to coincide with Brake’s Road Safety Week 2023. Throughout November, the company will be running a series of driver safety workshops and webinars, as well as providing complimentary access to a wide range of resources. Organisations will also be able to take advantage of free access to Applied Driving’s e-learning module library and download road safety bulletins.
To sign-up to the Driver Safety Challenge, personally or on behalf of your fleet drivers, as well as view all the latest updates on Road Safety Month, visit here.